HiShort is an emerging Chinese overseas short drama platform that focuses on providing ultra short series suitable for the fast-paced lifestyle of modern audiences. The TV series on this platform usually have a duration of one to two minutes, with each series consisting of about 100 episodes, covering dramatic plot points such as family crisis, betrayal, revenge, etc., aiming to attract users' attention and promote quick viewing. HiShort is renowned for its low-cost production and frequent updates, aimed at meeting the global demand for short video content.
With the booming development of the short drama market, HiShort is actively expanding its international market, especially gaining a significant user base in places such as the United States. The platform uses localization and translation strategies to make content more easily accepted by overseas audiences. According to the latest data, the value of China's short drama market will exceed 5 billion US dollars in 2023, and HiShort, as a leader among them, is continuously enhancing its influence and popularity in the international market.